Comments on: Amazon responds to print on demand (POD) changes http://www.rescuemarketing.com/blog/2008/04/01/amazon-responds-to-print-on-demand-pod-changes/ Strategic, common sense marketing, operations and tech advice that will strengthen your business - today! Wed, 18 Jan 2012 23:16:11 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Author http://www.rescuemarketing.com/blog/2008/04/01/amazon-responds-to-print-on-demand-pod-changes/comment-page-1/#comment-2557 Author Wed, 02 Apr 2008 15:46:57 +0000 http://www.rescuemarketing.com/blog/2008/04/01/amazon-responds-to-print-on-demand-pod-changes/#comment-2557 Amazon's moves are clearly in Amazon's interests and not those of their customers. POD publishers haven't been using BookSurge because its service and quality controls are pitiful in comparison to LightningSource's. Lightning also gives publishers complete freedom to set prices and discounts. BookSurge will let Amazon dictate that authors and publishers get a pittance--just look at the terms BookSurge dictates to publishers--with virtually all the profits going to Amazon. There must be something about the snow-fed water in Seattle that addles the brains of corporate executives. Amazon is on the same downward path that Microsoft was on a decade ago. Its arrogance and greed have turned it into a bully obsessed with dominance. But there is a major difference. Microsoft had in its train a lot of value-added businesses and media pundits dependent on Microsoft who served as a substitute for friends. Amazon has no one in the industry who likes or respects them. Not authors, not publishers, not their fellow bookstores. All will be delighted when Amazon gets the comeuppance. Amazon’s moves are clearly in Amazon’s interests and not those of their customers. POD publishers haven’t been using BookSurge because its service and quality controls are pitiful in comparison to LightningSource’s. Lightning also gives publishers complete freedom to set prices and discounts. BookSurge will let Amazon dictate that authors and publishers get a pittance–just look at the terms BookSurge dictates to publishers–with virtually all the profits going to Amazon.

There must be something about the snow-fed water in Seattle that addles the brains of corporate executives. Amazon is on the same downward path that Microsoft was on a decade ago. Its arrogance and greed have turned it into a bully obsessed with dominance. But there is a major difference. Microsoft had in its train a lot of value-added businesses and media pundits dependent on Microsoft who served as a substitute for friends. Amazon has no one in the industry who likes or respects them. Not authors, not publishers, not their fellow bookstores. All will be delighted when Amazon gets the comeuppance.

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