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	<title>Comments on: Why should a small business sell gift cards?</title>
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	<link>http://www.rescuemarketing.com/blog/2008/04/02/why-should-a-small-business-sell-gift-cards/</link>
	<description>Strategic, common sense marketing, operations and tech advice that will strengthen your business - today!</description>
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		<title>By: Gregg</title>
		<link>http://www.rescuemarketing.com/blog/2008/04/02/why-should-a-small-business-sell-gift-cards/comment-page-1/#comment-3281</link>
		<dc:creator>Gregg</dc:creator>
		<pubDate>Tue, 11 Nov 2008 01:37:14 +0000</pubDate>
		<guid isPermaLink="false">http://www.rescuemarketing.com/blog/2008/04/02/why-should-a-small-business-sell-gift-cards/#comment-3281</guid>
		<description>Hi Stacey,
I was reading through Mark&#039;s Blog and saw your request!  The Gift Card Cafe provides a great solution for small businesses who don&#039;t want to invest $$$ in developing their own shopping cart application.  We have a Free and quick setup process (within 24 hours) and follow a Fee per/transaction payment model, so if your don&#039;t sell any Gift Certificates, you don&#039;t pay a dime!  

Let us know if we can help!

800-410-8103 ext 1
&lt;a href=&quot;http://www.thegiftcardcafe.com/affiliateLink.php?affID=51&quot; rel=&quot;nofollow&quot;&gt;www.TheGiftCardCafe.com&lt;/a&gt;</description>
		<content:encoded><![CDATA[<p>Hi Stacey,<br />
I was reading through Mark&#8217;s Blog and saw your request!  The Gift Card Cafe provides a great solution for small businesses who don&#8217;t want to invest $$$ in developing their own shopping cart application.  We have a Free and quick setup process (within 24 hours) and follow a Fee per/transaction payment model, so if your don&#8217;t sell any Gift Certificates, you don&#8217;t pay a dime!  </p>
<p>Let us know if we can help!</p>
<p>800-410-8103 ext 1<br />
<a href="http://www.thegiftcardcafe.com/affiliateLink.php?affID=51">http://www.TheGiftCardCafe.com</a></p>
]]></content:encoded>
	</item>
	<item>
		<title>By: What to know before selling gift cards in your business &#124; Business is Personal</title>
		<link>http://www.rescuemarketing.com/blog/2008/04/02/why-should-a-small-business-sell-gift-cards/comment-page-1/#comment-3277</link>
		<dc:creator>What to know before selling gift cards in your business &#124; Business is Personal</dc:creator>
		<pubDate>Mon, 10 Nov 2008 10:59:11 +0000</pubDate>
		<guid isPermaLink="false">http://www.rescuemarketing.com/blog/2008/04/02/why-should-a-small-business-sell-gift-cards/#comment-3277</guid>
		<description>[...] RELATED TOPIC: Why should a small business sell gift cards? [...]</description>
		<content:encoded><![CDATA[<p>[...] RELATED TOPIC: Why should a small business sell gift cards? [...]</p>
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		<title>By: Mitchelle</title>
		<link>http://www.rescuemarketing.com/blog/2008/04/02/why-should-a-small-business-sell-gift-cards/comment-page-1/#comment-3021</link>
		<dc:creator>Mitchelle</dc:creator>
		<pubDate>Fri, 19 Sep 2008 20:29:23 +0000</pubDate>
		<guid isPermaLink="false">http://www.rescuemarketing.com/blog/2008/04/02/why-should-a-small-business-sell-gift-cards/#comment-3021</guid>
		<description>There are many kinds of gift cards available http://www.my1stop.com/Plastic-Card-Printing.aspx but the best type of cards to eliminate breakage are XX% off discount gift cards or even membership cards that offer growing rewards based on purchasing history.   And now membership cards are available in smaller sizes for your key chains http://www.my1stop.com/KeyTags.aspx</description>
		<content:encoded><![CDATA[<p>There are many kinds of gift cards available <a href="http://www.my1stop.com/Plastic-Card-Printing.aspx">http://www.my1stop.com/Plastic-Card-Printing.aspx</a> but the best type of cards to eliminate breakage are XX% off discount gift cards or even membership cards that offer growing rewards based on purchasing history.   And now membership cards are available in smaller sizes for your key chains <a href="http://www.my1stop.com/KeyTags.aspx">http://www.my1stop.com/KeyTags.aspx</a></p>
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		<title>By: Mark</title>
		<link>http://www.rescuemarketing.com/blog/2008/04/02/why-should-a-small-business-sell-gift-cards/comment-page-1/#comment-2724</link>
		<dc:creator>Mark</dc:creator>
		<pubDate>Thu, 12 Jun 2008 05:32:50 +0000</pubDate>
		<guid isPermaLink="false">http://www.rescuemarketing.com/blog/2008/04/02/why-should-a-small-business-sell-gift-cards/#comment-2724</guid>
		<description>Stacey,

Just about every manufacturer of plastic cards (they&#039;re all over the net) has the ability to put a mag stripe on them - so be sure to do that. 

Also, be sure they encode the gift card account number on the mag stripe AND print or emboss them on the card so they can be used even if the stripe is damaged. 

Check with your point of sale software vendor before you order, they may have a particular vendor that produces cards that work with their system. You shouldnt have to pay a fee when a customer uses the card unless you own a big chain with lots of stores and you want the cards to work in all of them. Even then, there are ways around that, depending on your software setup.

Finally, if you are given a choice for numbers, make them like CC numbers but be sure to start them with 1,2,7,8 or 9 so they dont conflict with real credit card numbers. 

Mark</description>
		<content:encoded><![CDATA[<p>Stacey,</p>
<p>Just about every manufacturer of plastic cards (they&#8217;re all over the net) has the ability to put a mag stripe on them &#8211; so be sure to do that. </p>
<p>Also, be sure they encode the gift card account number on the mag stripe AND print or emboss them on the card so they can be used even if the stripe is damaged. </p>
<p>Check with your point of sale software vendor before you order, they may have a particular vendor that produces cards that work with their system. You shouldnt have to pay a fee when a customer uses the card unless you own a big chain with lots of stores and you want the cards to work in all of them. Even then, there are ways around that, depending on your software setup.</p>
<p>Finally, if you are given a choice for numbers, make them like CC numbers but be sure to start them with 1,2,7,8 or 9 so they dont conflict with real credit card numbers. </p>
<p>Mark</p>
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		<title>By: Stacey</title>
		<link>http://www.rescuemarketing.com/blog/2008/04/02/why-should-a-small-business-sell-gift-cards/comment-page-1/#comment-2723</link>
		<dc:creator>Stacey</dc:creator>
		<pubDate>Thu, 12 Jun 2008 02:48:14 +0000</pubDate>
		<guid isPermaLink="false">http://www.rescuemarketing.com/blog/2008/04/02/why-should-a-small-business-sell-gift-cards/#comment-2723</guid>
		<description>I have a small business and would like to sell gift cards can you give me a website or number to contact so I can get started....

Thanks</description>
		<content:encoded><![CDATA[<p>I have a small business and would like to sell gift cards can you give me a website or number to contact so I can get started&#8230;.</p>
<p>Thanks</p>
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	<item>
		<title>By: Issue #7: Thanks from Vida com Esperanca !! at Social Entrepreneurship Today</title>
		<link>http://www.rescuemarketing.com/blog/2008/04/02/why-should-a-small-business-sell-gift-cards/comment-page-1/#comment-2638</link>
		<dc:creator>Issue #7: Thanks from Vida com Esperanca !! at Social Entrepreneurship Today</dc:creator>
		<pubDate>Thu, 01 May 2008 12:45:46 +0000</pubDate>
		<guid isPermaLink="false">http://www.rescuemarketing.com/blog/2008/04/02/why-should-a-small-business-sell-gift-cards/#comment-2638</guid>
		<description>[...] Riffey presents Why should a small business sell gift cards? posted at Business is [...]</description>
		<content:encoded><![CDATA[<p>[...] Riffey presents Why should a small business sell gift cards? posted at Business is [...]</p>
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	<item>
		<title>By: anja merret - chatting to my generation &#187; Blog Carnival of Observations on Life April 19, 2008</title>
		<link>http://www.rescuemarketing.com/blog/2008/04/02/why-should-a-small-business-sell-gift-cards/comment-page-1/#comment-2606</link>
		<dc:creator>anja merret - chatting to my generation &#187; Blog Carnival of Observations on Life April 19, 2008</dc:creator>
		<pubDate>Sun, 20 Apr 2008 09:31:27 +0000</pubDate>
		<guid isPermaLink="false">http://www.rescuemarketing.com/blog/2008/04/02/why-should-a-small-business-sell-gift-cards/#comment-2606</guid>
		<description>[...] Riffey presents Why should a small business sell gift cards? posted at Business is [...]</description>
		<content:encoded><![CDATA[<p>[...] Riffey presents Why should a small business sell gift cards? posted at Business is [...]</p>
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	<item>
		<title>By: Tip Diva &#124; Carnival Of Tips - April 12, 2008 - Part I</title>
		<link>http://www.rescuemarketing.com/blog/2008/04/02/why-should-a-small-business-sell-gift-cards/comment-page-1/#comment-2589</link>
		<dc:creator>Tip Diva &#124; Carnival Of Tips - April 12, 2008 - Part I</dc:creator>
		<pubDate>Mon, 14 Apr 2008 01:17:03 +0000</pubDate>
		<guid isPermaLink="false">http://www.rescuemarketing.com/blog/2008/04/02/why-should-a-small-business-sell-gift-cards/#comment-2589</guid>
		<description>[...] Riffey presents Why should a small business sell gift cards? posted at Business is [...]</description>
		<content:encoded><![CDATA[<p>[...] Riffey presents Why should a small business sell gift cards? posted at Business is [...]</p>
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	<item>
		<title>By: Bootstrapper &#187; Carnival of Business and Entrepreneurship #16</title>
		<link>http://www.rescuemarketing.com/blog/2008/04/02/why-should-a-small-business-sell-gift-cards/comment-page-1/#comment-2583</link>
		<dc:creator>Bootstrapper &#187; Carnival of Business and Entrepreneurship #16</dc:creator>
		<pubDate>Sat, 12 Apr 2008 18:46:39 +0000</pubDate>
		<guid isPermaLink="false">http://www.rescuemarketing.com/blog/2008/04/02/why-should-a-small-business-sell-gift-cards/#comment-2583</guid>
		<description>[...] Riffey presents Why should a small business sell gift cards? posted at Business is [...]</description>
		<content:encoded><![CDATA[<p>[...] Riffey presents Why should a small business sell gift cards? posted at Business is [...]</p>
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	<item>
		<title>By: Energies of Creation &#187; Carnival of Creative Growth #25</title>
		<link>http://www.rescuemarketing.com/blog/2008/04/02/why-should-a-small-business-sell-gift-cards/comment-page-1/#comment-2582</link>
		<dc:creator>Energies of Creation &#187; Carnival of Creative Growth #25</dc:creator>
		<pubDate>Sat, 12 Apr 2008 17:19:37 +0000</pubDate>
		<guid isPermaLink="false">http://www.rescuemarketing.com/blog/2008/04/02/why-should-a-small-business-sell-gift-cards/#comment-2582</guid>
		<description>[...] Riffey presents Why should a small business sell gift cards? with a good analysis of the uses of gift [...]</description>
		<content:encoded><![CDATA[<p>[...] Riffey presents Why should a small business sell gift cards? with a good analysis of the uses of gift [...]</p>
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