Scoble learns what Kennedy’s been telling us for years

photo credit: Swami Stream

That is, Design matters, but not nearly as much as you’d think IF your content is strong.

Don’t get me wrong, it’s not a slam on Robert, it just is.

What is “it”?

Content, but not just *any* content. Relevant content.

If you have it, the rest is a bonus. If you don’t, the rest is lipstick on a pig (hey, I promise this is a swine flu free blog).

Read more about Scoble’s design discoveries after he “VGA’d” his blog in today’s guest post.

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