Today’s guest post comes from Nicholas Basbanes, who comments on the interesting and creative choice of paper used to print a book.
Little things mean a lot – the article explains it well, but don’t be distracted by it.
Instead, allow it to fertilize thoughts like “How can I create a context like this for my products and services?”
If you just think a little, what makes “pretty good” into “amazing”?
What makes people beg to show you this cool thing they have?
Being amazing is what does that. Being inspiring is what does that.
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Thanks for sharing! It is interesting how small things can turn something completely around!
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You gave fantastic information..
I agree with that business is personal!!!
Inspiring customers is a great thing in business..
Inspiring customers only develop the business !!!!!!!