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	<title>Business is Personal &#187; Dave Winer</title>
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		<title>Why does the phone ring?</title>
		<link>http://www.rescuemarketing.com/blog/2008/12/06/why-does-the-phone-ring/</link>
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		<category><![CDATA[Dave Winer]]></category>

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		<description><![CDATA[photo credit: makelessnoise Dave Winer and to a lesser extent today, Seth Godin, have a lesson in listening for you today.  Dave is right on target with the programmers &#8211; but I think it can extend well past the IT department into every part of a business.  Check out Dave&#8217;s &#8220;It&#8217;s the users, dummy&#8220;.  Listening [...]]]></description>
			<content:encoded><![CDATA[<p></p><div class="photo_right"><a title="Phon-ey Call" href="http://www.flickr.com/photos/13447091@N00/195088755/" target="_blank"><img class="colorbox-1365"  src="http://farm1.static.flickr.com/60/195088755_29df01c0b0_m.jpg" border="0" alt="Phon-ey Call" /></a><br />
<small><a title="Attribution License" href="http://creativecommons.org/licenses/by/2.0/" target="_blank"><img class="colorbox-1365"  src="http://www.rescuemarketing.com/blog/wp-content/plugins/photo-dropper/images/cc.png" border="0" alt="Creative Commons License" width="16" height="16" align="absmiddle" /></a> <a href="http://www.photodropper.com/photos/" target="_blank">photo</a> credit: <a title="makelessnoise" href="http://www.flickr.com/photos/13447091@N00/195088755/" target="_blank">makelessnoise</a></small></div>
<p><span class="drop_cap">D</span>ave Winer and to a lesser extent today, Seth Godin, have a lesson in listening for you today. </p>
<p>Dave is right on target with the programmers &#8211; but I think it can extend well past the IT department into every part of a business. </p>
<p>Check out Dave&#8217;s &#8220;<a href="http://www.scripting.com/stories/2008/11/27/itsAboutTheUsersDummy.html" target="_blank">It&#8217;s the users, dummy</a>&#8220;. </p>
<p>Listening is easy to do. Its inexpensive (mostly) and the ROI is astounding.</p>
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