Why is that?
- Those best practices have been “best” too long. When were they truly “best”?
- Those practices have been around for decades. That might be ok, it might not be.
- They were implemented by strong organizations some time ago when they were advanced/new strategies.
- Strong organizations have moved on to even better things.
- Everyone reading and implementing today’s “best practices” are doing the same things, making their performance no different than anyone else’s.
- They’re what stale organizations still dream of doing.
- They really *are* best practices.
Keep in mind that average is halfway between best and worst. If everyone is doing these things, how could they help but be anything but average?
Is that what you’re really aiming for?
Be careful what you aspire to – and that it really is best.