Do they listen?

photo credit: Luís Guilherme One of the most valuable lessons that my dad taught me was also one of those dad quotes that I’ll never forget: “Be a good listener.” It took me way too long to really get what he meant, and by then, it dawned on me that he meant many different things […]

A conversation in the hall of your business day

photo credit: Tony the Misfit Lots of small business owners struggle to get a blog going. There are some technical challenges: geek stuff is huge for some and tiny for others. But in almost every case, the tech stuff isn’t the hard part. When it comes to business owners, almost every conversation about blogging tends […]

The Social Media Scoreboard

photo credit: shoothead You’ve probably seen people on Twitter or Facebook yammering about “Wow, I only need 17 more followers or fans to hit 2000” (or  10000 or whatever). If you’ve used Twitter, you know that there’s a curve there and when you round it, it’s like drinking from a firehose. Stowe Boyd talks a […]

Overheard in the frozen food section: What’s all that crap you post on Facebook?

photo credit: Mads Boedker Last night in the grocery store, 2 moms stopped me in the frozen food section. I thought I was safe since their kids swim with mine on the Columbia Falls Swim Team. As I stood embarrassingly close to the frozen sausage and egg biscuits and pre-fab hamburger patties, they did it… […]

How do you keep up?

photo credit: fazen How do you keep up? I was speaking to a group of small business owners the other day about websites and (to their surprise) mobile technology and how it should affect their internet strategy – or at least, provoke them to have one. After (probably) scaring them a bit, that was the last […]

Pardon the effs, but what the eff is social media?

Today’s guest post is a great powerpoint from Marta Kagan describing why you should care about social media. Don’t get distracted by the eff word (all full of *’s) or the big numbers. Get the message. What the F**K is Social Media: One Year Later View more documents from Marta Kagan.

22 things you dont know about your customers’ web viewing habits

photo credit: Gret@Lorenz Today’s guest post is from Ian over at Conversation Marketing and talks about little things you need to know about the folks who visit your site. These kinds of things hit close to home here at Business is Personal. Little tweaks make a big difference. What are 22 things (at least) that […]

Is real-time fast enough for you?

I thought I’d provide a few Twitter stories for you today – call it Twitter Thursday if you like. First, a baker who uses Twitter to notify people what’s baking, what’s ready, etc. Customizable via the BakerTweet website, it takes a twist of a knob and a push of a button and you’re done. Obviously […]

Without customers, there ain’t no business, Joe.

Since January 2005, I’ve been spent a lot of time explaining how Business is Personal. When I started this journey way back then, I named the blog “Pancake Bunny“. I called it that as a result of a customer service interaction where a company’s CEO told a customer that their message made no sense and […]

15 percent of sales from a zero cost Twitter promo? Tweet-za, Tweet-za!

photo credit: David Paul Ohmer A New Orleans-based pizza chain using Twitter-only specials to attract new customers in real-time? You might guess that it’d never work. Twitter’s just a toy that people use to share what they had for lunch. More accurately, Twitter offers a way for a pizza restaurant to give people a reason […]