Why do they want to disrupt your market?

The big word in the startup world is disruption, as in “We will disrupt the what-cha-ma-call-it market.” Thinking about last week’s discussion about buying a new vehicle, let’s talk about what disruption is and why “they” want to disrupt our market. Some examples of disruption Paypal disrupted the credit card merchant account market. Old news, […]

What surprises say about your business

photo credit: HÃ¥kan Dahlström What does being professional mean to you? To some, it means “Not being an amateur”. So how does the public differentiate amateurs from professionals? In some circles, money is the key. Amateurs don’t get paid, professionals do.  For example, an amateur golfer typically isn’t eligible for prize money in tournaments. Once […]

Checkmate on the Fridge

photo credit: frankblacknoir My favorite story about setting expectations comes from a really smart real estate agent. When you decide to buy or sell a house with her, she gives you a pre-printed list of all the things that can happen during the process of buying or selling. A list of 20 or 30 things […]

Are your testimonials illegal? Will they be?

photo credit: Steven Fernandez Even if you aren’t using REAL testimonials in your ads, you should be. I believe we’ve talked about that a few times. If you are using testimonials (again, you should be – I can’t nag about that enough), then you might be interested in some changes that the FTC is considering. […]

Are your prospects giddy?

My apologies for not providing you with your expected Monday morning post, but I was a little distracted yesterday. You see, at 4:49pm Mountain time, I became a grandfather for the first time. And this morning, before she got another chance to divert my attention – and yes, she’s already quite good at that – […]

Small business + iPhone app = opportunity

Disclaimer: I simply have to admit that it’s unlikely that I would buy an iPhone until Apple decides to discard AT&T, or Steve Jobs’ gang adds a better cell carrier to the mix. I’m simply not willing to deal with those guys if I don’t have to. And yes, I’d probably get over it if […]

Locals grumble about real estate websites too

Several local people mentioned the real estate post from yesterday at last night’s CFHS Speech and Debate State Championship celebration. People who had never said a word about the blog before. Surprised me a little. Avast mayteys, we’ve got lurkers!! 🙂 Anyhow, I got a lot of “No kidding” and “Why don’t they do this?” […]

Why don’t real estate agents take their websites seriously?

I’m working on an article for the Flathead Beacon (the local paper where my business column runs) about small business websites. The article is actually the first a series that I’m doing, looking at niches one at a time. The first niche I’m covering is real estate agent / real estate broker websites in the […]