Learning from JFK would help resolve Romney’s marketing problem

[display_podcast] In the event you hadn’t heard ( just crawling out of a cave, are ya? ), 2008 Presidential candidate Mitt Romney is a member of the Mormon church. Reportedly, Mitt “bristles” at it being front and center as an issue for his candidacy. Google romney bristles mormon and see. First, he needs to get […]

Tiers of joy

Remember the Big Gulp? When I was in college, it was the ultimate thirst quencher at the local 7/11 convenience store. Back then, 32 ounces seemed like a honkin’ big drink. Nowadays though, the Big Gulp is a wimpy little cup. There’s the Super Big Gulp and the Double Gulp, for example. Some stores have […]