Is your craft becoming a commodity?

We’ve talked about this before, but it merits another mention whether you are a programmer, web designer or woodworker. Written by Christian Heilmann in *2009* and borrowed from a slide in Nathan Smith‘s presentation: “Sass and Compass, The Future of Stylesheets Now” (cool info, BTW), the graphic’s comment is about programming, but could be about any number of […]

What would happen if yours was perfect?

photo credit: ruurmo If your software business was â??perfectâ?, what would it look like? What do I mean? Here are a few ideas to get you startedâ?¦ Whatâ??s your product line look like? What services do you offer? How big (or little) is your staff? What benefits do you offer? How much vacation do you […]

Not a nerd? Not a problem.

photo credit: f_mafra If you’ve been reading what’s going on in the economy, it seems like a fair percentage of the new jobs that are still out there are going to technical people. Even today in Silicon Valley, the number of applicants in the job pool for a specific skill are roughly equal to the […]

Did You Know…That You Should Follow Up?

photo credit: antaean If you look at the path a prospect follows on the way to becoming a customer and then, at their path as a new customer; youâ??ll see plenty of places where it would be valuable for them to receive an occasional tap on the shoulder. With that tap comes just a little […]

Make an offer that makes sense

photo credit: gagilas Yesterday, an email from WinZip arrived in my inbox. I’ve used and liked WinZip for at least a decade. Not many pieces of software can make that claim. Lately, they’ve been emailing me pretty frequently. This particular email offered a free copy of the latest WinZip if I used their affiliate link to […]

Learning from Angry Birds

What have you learned from the Angry Birds – other than how to burn up a ton of time? Having a (if not the) best selling game glued to the top of the iPhone AppStore charts has made Rovio a household name among smartphone users. But what have they done that you can learn from? […]

How’s your soup?

photo credit: Hamed Saber A few weeks ago, the NY Times’ “You’re the Boss” blog (which discusses small business topics) had a piece from Chicago entrepreneur Jay Goltz about the 10 reasons small businesses fail. It’s a laundry list of pretty fundamental stuff, much of which we regularly talk about here: a business model whose […]

Predictably Creating Value

photo credit: nagillum As I read the story about the success of logger James Stupack’s new business, it struck a chord with me. I was quite pleased to hear of his creativity and stick-to-it attitude. It’s easy to give up. He didn’t. He added value. I’ve spent a lot of time talking to folks locally […]

Tweaks that touch the bottom line

photo credit: i t z h a r Yesterday, we talked about a little tiny, totally-free thing that you could do to ensure that someone comes back to your business on a day that you can’t serve them. As you might guess, there are a bunch of these little things. They range from how you […]

A yummy bowlful of dongles

Sometimes, competitors hand you a gift. Years ago, one of our competitors in the photo software business used an antiquated hardware ‘dongle’ to prove to the software that you had the right to use it. We knew their users *hated* the dongle. It plugged into the printer port, which caused printer problems. It kept the […]