An incredibly dangerous leap

Thanks Red Bull People rarely complain about a sales loss when the winning competitor has a higher quality product or service. Yet it seems natural for some businesses to belittle a competitor and the quality of their products/services when they were marketed well – sometimes taking it to the level of accusing them of being […]

Have you forgotten how to get better?

photo credit: mararie Recently I had a tech conversation with someone I’ve known for at least a decade and have great respect for. During a dumb conversation we didn’t even start, we disagreed about spaces in file names and software that doesn’t support them. My friend is like the NORAD of user interface look and […]

Where are all the programmers?

photo credit: dunkv Yesterday evening I posted a small C# project on Odesk. By noon today, I had 19 responses. Most of them were qualified (a few were VERY qualified) and had passed enough of ODesk’s tests for me to know that they could do the job. In the various .Net test topics, several had […]

Have you perfected the art of flawless first time deployment?

Curiosity’s shadow through the lens’ dust cover. Credit: NASA Anyone who has built something for public sale has felt both the pain and joy of deployment. Last night’s Mars Curiosity landing was a deployment that every software team or product developer should be in awe of. That highly complex, if not seemingly crazy Mars Curiosity […]

Stop waiting until you’re big enough.

photo credit: aussiegall This morning a friend pointed out this story about how QuickBooks maker Intuit manages 10 million lines of code. The punch line is that they manage 10 million lines of code just like you should be managing your code. Professionally. Is your business using professional-grade methods and tools? Are you sure? Intuit manages […]

How to give MORE refunds and love doing it

Last time, we discussed steps you could take to reduce the number of refunds or “lost” sales you have. The idea is that every refund or lost sale costs you money, but if you think about this in the big picture, it’s entirely possible that you want to give MORE refunds. And of course, I […]

How to cut down on refunds

photo credit: TeryKats Do you have problems with too many sales turning into refunds? Or almost-sales turning into no-sales? Do your demonstration projects frequently fail to reach the buying stage? Does return-friendly Costco look like a tough return desk negotiator compared to you? Do people frequently add things to their shopping cart while on your […]

Are they sleeping well?

photo credit: Alyssa L. Miller Do you know what’s going on in the minds of your customers? We’ve been talking about invisible signals a lot lately, but sometimes the signals are far from invisible. Back in the day, my software company called every customer once a month. We didn’t do it because it was fun. […]