Shivering your business timbers

photo credit: juhansonin Today is Talk like a Pirate Day (TLAPD). In honor of such a fine day, a few thoughts, er I mean… Aye, what would a pirate do t’ strenghen your business today? A pence for an old man o’de sea? First, how about sliding over to Mashable and look at their tips for […]

Pardon the effs, but what the eff is social media?

Today’s guest post is a great powerpoint from Marta Kagan describing why you should care about social media. Don’t get distracted by the eff word (all full of *’s) or the big numbers. Get the message. What the F**K is Social Media: One Year Later View more documents from Marta Kagan.

Being unsociable is a poor choice for the SEC

photo credit: dickuhne Yesterday’s heads up from Mashable about the Southeast Conference’s (SEC) proposed new media policy had the social media world (among others) buzzing in a hurry. The bottom line? No social media usage will be allowed at SEC sporting events. What exactly does this mean? It means no Tweeting from the stadium to […]

The power of measurement

photo credit: BruceTurner Despite Chris’ assertion that information wants to be free, some of it just isn’t. Sorry. In fact, some information is worth far more than the paper it is printed on (or the pixels it lights up). For example, imagine that your company publishes technical articles. Short, sweet, fine-tuned to a specific purpose […]

Don’t miss a chance to connect

photo credit: seanmcgrath Today’s guest post from Jeff over at BrickandClick.com has great timing, as I’ve discussed this very topic with two different clients in the last two days. I love it when I can find someone else to do the nagging for me (as he laughs maniacally). Seriously, Jeff’s talking about making sure that […]

Something special in the air

I have to say that I never expected a country-western song to be a guest post, but it is what it is. For the rest of the story about how United Airlines baggage handlers trashed Dave Carroll’s guitar and more importantly, their customer service and management mistakes afterwards, drop over to FastCompany.com. 4.5 million views […]

Jim Koch’s Teachable Moment

photo credit: freeparking Yesterday, President Obama sat down in the White House Rose Garden to have a beer and a “teachable moment” with a couple of Cambridge residents and the VP. The only brewery CEO who managed to use the event for PR during that famous Rose Garden beer party – Jim Koch, the CEO […]

@GaryVee: Don’t be average, Average Joe

Normally, I hold guest posts till the weekend, but folks, that wouldn’t be fair to you. This video is a gift that keeps on giving and you need to see it now. Enjoy. Whether you run a specialty retailer in Billings, a publishing company in Winnipeg, an e-commerce store in Colorado Springs, a niche business services operation in San […]

What do a Nebraska farmer and Paypal Australia have in common?

photo credit: KM Photography.. For one, both are using various forms of social media to expand their business, find new customers and communicate with existing ones. In some cases, they might never have communicated directly with the customer who way down the commerce chain actually consumes their product. Now, they can and do – even […]

Is real-time fast enough for you?

I thought I’d provide a few Twitter stories for you today – call it Twitter Thursday if you like. First, a baker who uses Twitter to notify people what’s baking, what’s ready, etc. Customizable via the BakerTweet website, it takes a twist of a knob and a push of a button and you’re done. Obviously […]