One of the rungs on your ascension ladder should include cater-to-their-every-whim service – within the context of your business.
Audible has figured this out, as you can see from the screen shot above.
I’ve told you about my use of it in the software business (“done-for-you software setups in 7 days, guaranteed”) as a way of getting new users started quickly as a way of increasing sales, improving our percentage of sales closed and improving our service so that renewal / maintenance agreements were a non-issue.
Have you figured it out? If so, I’d like to hear what your “cater to their every whim” concierge service is like.