What would Eleanor bring to your business?

Why would you bother to stand out in a market? How about BECAUSE NO ONE ELSE WILL?

Today’s guest post comes from the most unusual of places. It’s a letter from Eleanor Roosevelt about a stay in Billings hotel on October 1, 1954.

Note how she speaks about hotels and what they do and don’t do. If you’re in a hurry, be sure to read the paragraph that starts off “I wonder what constitutes for most people a really comfortable hotel?”

If you run a hotel, it speaks volumes, even from half a century ago.

What would she bring from home to make her more comfortable in your place of business?

And why isn’t it already provided by you?