- A great client is one who asks tough questions incessantly, almost always in a polite manner.
- A good client is one who asks tough questions regularly, sometimes politely.
- A bad customer is one who asks poor questions, regardless of how they ask them.
Tough questions are your friend. Theyâ??re like competitors because they make you better. Or at least, they should.
As for those that aren’t yet great? Your job is to help them achieve it.