15 percent of sales from a zero cost Twitter promo? Tweet-za, Tweet-za!

A New Orleans-based pizza chain using Twitter-only specials to attract new customers in real-time?

You might guess that it’d never work.

Twitter’s just a toy that people use to share what they had for lunch.

More accurately, Twitter offers a way for a pizza restaurant to give people a reason to visit their place to eat lunch.

Result: 15% of sales resulted from the Twitter-only campaign.

FIFTEEN percent of daily sales from a zero-cost promotion.

How creative can you be?

One thought on “15 percent of sales from a zero cost Twitter promo? Tweet-za, Tweet-za!”

  1. That’s awesome! That’s one way to get followers… Pretty soon they might have people tweeting their delivery / carryout 🙂

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