Google India knows that Business is Personal

Brilliant. What stories are you telling about your customers that can illustrate the power of the value you deliver? No matter what you do, I’ll bet you have stories to tell. When will you start sharing them?

Your story says why you care

photo credit: nandadevieast One of the things I help business owners understand is how to tell their story (and why they should bother). Sometimes, business owners don’t have a story, or at least, they think they don’t. Yet when you ask them, it’s a rare person who doesn’t have a tale that answers “How’d you […]