When you’re on the road, little things matter. In fact, they matter all the time. Every. Single. Day.
That extra comment or tip from the lady at check-in. The friendly suggestion from the dude who drives the shuttle. A restaurant recommendation from the parking/cab attendant that turns out to be amazing and a good bargain all in one.
When delivered consistently, they can grow well beyond the sum of each act.
Think about the little things your people do and how your business handles them.
They matter, but they’re almost impossible to put into place with a training program. More often than not, you get them when you hire.
Hire well. It’s the most important little thing you do.