Barbara Glantz’s heartwarming and very motivational book is more than just touchy-feely – it offers serious advice to the business owner and their staff. It shows the business owner and EVERY staff member how they can make a substantial impact on making a company GREAT, if not “seemingly bulletproof” in the marketplace – simply by making their customers’ experience memorable. “Put your personal signature on the job” is the premise of the book.
No dog ears, just not that kind of book, but it is something you should buy a copy of for every employee. Every kid getting his first job, and so on.
Your company can be the Nordstrom of its niche. Or, it could be your competitor. You decide.